I'm Joe Hagel, a writer, creative director, and – some might say – back seat designer, based in Los Angeles.

I was born in Virginia, to a Puerto Rican mother and a hoosier in the Marine Corps. I’ve lived in Argentina, Spain, and Canada before landing in Southern California.

I've worked at agencies like 72andSunny, sid lee, Chiat/Day, and brand-side at places like Mechanix Wear, Oakley, and Crunchyroll. I’ve been fortunate to have a career with such diverse experiences and I’m always excited by what’s around the next corner.


CV

HONORABLE MENTIONS
2021: Marketing Awards Gold | Mechanix Wear | Toolbook
2021: Concours Idēa Bronze | Mechanix Wear | Toolbook
2019: British Arrow Awards Silver for Craft | ASICS | Sole of Kobe
2019: British Arrow Awards Shortlist for Animation | ASICS | Sole of Kobe
2018: The Drum | ASICS | Sole Of Kobe
2017: One Show Bronze Pencil | The North Face | Question Madness
2016: CBS Greatest Superbowl Commercials | Pokémon20
2014: Marketing Awards Integrated | adidas Originals | Unite All Originals Pt. 2
2014: D&AD Graphite Pencil | adidas Originals | Unite All Originals Pt. 2
2014: Graphika Grand Prix | adidas Originals | Unite All Originals Pt. 2
2014: One Show Shortlist | adidas Originals | Unite All Originals Pt. 2
2014: Cannes Cyber Lions Finalist | adidas Originals | Unite All Originals Pt. 2
2014: FWA Site Of The Day | adidas Originals | Unite All Originals Pt. 2
2013: Cannes Cyber Lion Finalist | adidas Originals | Unite All Originals
2013: One Show Shortlist | adidas Originals | Unite All Originals